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3 Ways Travel Enhances Your Personal Brand

Whether you’re traveling in a new city or taking a few months off to explore the world, travel is an exciting way to open your eyes, develop new connections and build your story.

For nomads and new explorers alike, here are three ways that travel can help you enhance your personal brand.


Travel photographer and entrepreneur, Ken Kaminesky.

1. You Learn Other People’s Stories

Whether you meet them on a train or in a dive bar, there’s a good chance that the people you meet while you’re traveling will have interesting stories. Listen to and digest these stories. Hearing the adventures, and misadventures, of others can inspire and invite you reflect on what’s important to you and how you want to tell your own story. Traveling is also a great opportunity to try to tell your story in a new or different way when you meet people.

Lily Wan about.me

Avid explorer and journalist, Lily Wan.

2. You’ll Have Ups and Downs

Traveling isn’t all fun and games. Maybe you’ll get lost in the back streets of Tokyo or lose your passport while you’re on the other side of the world. These experiences can be especially difficult when you don’t have the comfort of a friend by your side, or even a place to go home to. It is moments like these that help define who you are and build resilience. How you tackle them and what you learn from them formulate the story that you’ll tell for the rest of your life.

about.me Oliver Bock

Social media lover and traveler, Oliver Bock.

3. A Time For Self-Reflection

Traveling on your own can be an amazing experience as you’ll learn how to be alone, but not lonely. Whether you’re visiting a museum, journaling or riding on a train staring out of the window at unfamiliar landscapes, this “alone time” can help you look back on all that you’ve done and what you want to do. Make it a point to journal every day during your travels. Those thoughts will play a major role when you start writing your own story.


Zoë Björnson is a College Outreach Coordinator with about.me. She is a graduate of Tulane University. You can find her on Twitter @kzoeb.

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