Did anyone ever tell you that becoming a freelancer also means becoming a marketer?
Sure, freelancing gives you the freedom, flexibility, and ownership to focus on the services you want to provide. But one unexpected challenge is that you have to know how to promote yourself and your work effectively to secure the clients you want.
If you’re just starting out, here are a few resources that’ll help you get up to speed quickly.
Aside from her passion for food, Jennifer Lam has a knack for telling brands’ stories.
Back in the day of weblogs, Jennifer noticed that her food recommendations were highly sought after. So she created I Ate My Way Through. Today, the site has over 15 contributors and is a go-to destination for everything food and travel. Apart from blogging, Jennifer is also the founder of The Bamboo Garden, a digital agency that helps small businesses succeed online.
Read on to discover this Australian entrepreneur’s top tips for aspiring founders. Don’t forget to check out her page and learn more about her company.
Phoebe Gavin can take a small business from good to great.
How? Well, through social media of course.
After joining the Army for college, Phoebe dabbled in fashion before finding her home in the world of marketing. Today, Phoebe helps young professionals and entrepreneurs maximize their social media through smart and targeted strategies.
Read our interview with Phoebe to learn how to leverage social media to your business’ advantage, as well as what common social media mistakes are made by entrepreneurs. Check out Phoebe’s page to book a consultation for your business.
April Bowles-Olin‘s best advice: get started.
April is an author, teacher, marketer and life coach who’s helping thousands of people become more productive and make money doing what they love. Marketing and happiness are two of the subjects of April’s classes on CreativeLive, a network of free classes online taught by some of the world’s most talented teachers.
April invites you to sign up for her classes or other classes on CreativeLive using the code: ABOUTCL. This offer gives you 25% off any class through the end of January.
Read our interview with April to learn the importance of forming habits to increase productivity, why she works in creative bursts and her tips for sending awesome newsletters.
Välkommen till Sverige!
Take a journey to Sweden with us through the pages of Peter, Maisa, Michael and Lydia.
Peter Rosdahl is a digital strategist, information architect and concept developer living in Stockholm. Peter is the co-founder of the agency For Sure and writes his own blog on his digital perspective which he links to on his page.
Bienvenidos a México!
This week, we venture to Mexico through the pages of a photographer, YouTube vlogger, business development expert and a Citizen Ambassador to the United Nations.
Sonia Alicia is a YouTube vlogger from La Paz, México. Sonia studies marketing and advertising and her YouTube channel focuses on fashion, lifestyle, beauty, work and managing personal finance.
This week’s community members are marketing and communication gurus and photographers with wide ranging specialities. Hailing from France, New Zealand, Nova Scotia and Spain, these talented professionals span the globe.
Matthias Etienne Contius who heads off this post, is an art lover, creative thinker and idea catalyst specializing in marketing and advertising. Matthias lives in Paris, France and believes nothing is more exciting than communication done well.
Although Naz Riahi doesn’t consider herself a “foodie,” she’s making waves in the food industry.
Together with her business partner, Emily Schildt (also interviewed on our blog), she co-founded Bitten, a food conference that focuses on food in the context of technology, pop culture and the environment.
Welcome to Canada!
This week, we’re hoping over the border to take a peek into the lives of four professionals living in Canada. Hailing from Montreal and Toronto, Helen, Suresh, Karine and Anthony are sports-lovers, proud parents, digital marketers and professors.
Helen Adilia Arceyut-Frixione is a content creator and community builder with over 6 years of digital marketing experience. Helen lives in Montreal and has a keen understanding of what content and messaging “spreads,” or sticks to and resonates with people.
Christian Sommer isn’t afraid of chaos.
Why? Because chaos gives him the opportunity to do his magic. Christian’s magic is brand building and he sources his inspiration from architecture, art, film and music. Christian’s led branding strategy for companies such as Voodoo Energy, an all-natural energy drink that encourages people to form happy moments with friends.
Christian also teaches courses on branding where he emphasizes the importance of stimulating his students and keeping them engaged. Read more about Christian’s life in Denmark including how he stays openminded, what he thinks makes for great marketing and who Christian’s connected to through his page.
