How to Build Your Brand: The Former DKNY PR Girl Weighs In

Aliza Licht knows how to leave a mark.

As the former voice behind DKNY’s social media famous DKNY PR Girl, Aliza is an expert at not only branding herself, but also doing so successfully for a household name in fashion.

Aliza grew up with a love for fashion, but originally chose the science route, hoping to pursue plastic surgery. However, once she fell into the fashion industry, she climbed to the top with an honest attitude and a heck of a lot of experience under her belt.

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Breaking the Rules: One Designer’s Journey from Science to Tech

Tessa Chung believes that rules are meant to be broken.

She has a habit of thinking outside of the box and tackling any challenge that comes her way. As a designer, Tessa works on everything from developing mobile app experiences to designing packaging for home textiles. Before she dove into the design world, Tessa had an entire other career in science.

After ten years in lab, Tessa felt less and less fulfilled with her daily work. So she took her happiness into her own hands and started taking design classes at night. From there it was a bumpy road, but today she works as a Product Designer at AOL Alpha in California.

Read our interview with Tessa to learn how she made the jump from science into tech, how her about.me page helped her get a job, and her thoughts on virtual reality. Don’t forget to visit her page to check out her design portfolio.

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How One Introvert Overcame Her Fear + Became a Freelance Artist

To become the illustrator she is today, Ana Caizerliu has had to experiment with her careers.

Ana grew up in Romania loving and studying fine arts. She first worked in advertising but spent hours drawing after work. Ana was very shy about showing people her work, but once she realized her talent, everything changed. Today, Ana is a full-time freelance illustrator who focuses on packaging design, animation, and painting.  

Ana’s whimsical and colorful designs are so inspiring that we just may pick up a pencil and try our hand at illustrating one day soon. For now, we’ll let Ana stick to it. Check out Ana’s website to see all of her beautiful illustrations.

Read on to learn more about how Ana found herself drawing daily, her three tips for aspiring illustrators, and the greatest obstacle of her career thus far.

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4 Steps to Finding An Exceptional Mentor

This is a guest post from Raghav Haran

A few years after college, something interesting starts to happen.

Some people start to move up the ladder a lot faster than others. They start getting promoted to higher levels and a lot of responsibility, even though they’re young. Some get VIP clients. Others land incredible job offers.

It seems like amazing opportunities just gravitate toward them.

It’s almost like they “skip the line” without having to pay their dues, while most people are still trying to figure everything out.

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Living A Successful Life with a Side Hustle

Victoria Cana lives a “slash” lifestyle.

While she’s a business analyst by day, Victoria spends her evenings and weekends as a career and lifestyle blogger. If she had it her way though, she’d be the protagonist of a novel, adventuring her way through New York, helping other people achieve their dreams.

Check out our interview with Victoria to discover some tips for maintaining the coveted work-life balance and how she found herself blogging in the first place. Don’t forget to read Victoria’s blog, Victoriously Yours, for everything from actionable career tips to the latest trends in beauty.

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What It’s Really Like: I Fell in Love With My Last Choice School

The University of Georgia was my last choice.

Like, way at the bottom of the list. I had no desire to attend a university in the South. In fact, I really only applied to The University of Georgia to appease my parent’s wishes.

I wanted to head north.

The 17th-century brick buildings, tree-lined quads, and riding boots as far as the eye could see, attracted me to schools that rhymed with Drown and Carnard. Of the 12 or so colleges that I applied to, only two were in Georgia: The University Of and another not-to-be-named college that had such an easy application, my mother filled it out.

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Recruiters and Career Experts: Staff Picks

Looking for your dream job? You’ve come to the right place.

The job search is tough. Competition is fierce, dream positions are scarce and it’s easy to get discouraged. At about.me, we’re all about using our community to connect you to people who will help you, inspire you and ultimately get you where you want to go. This week’s Staff Picks are some of the most talented recruiters and career experts in the country.

Heading off our post is Ryan Kahn, founder of The Hired Group, star of MTV’s Hired and best-selling author. Ryan specializes in helping students and recent-grads land jobs. Ryan links to The Hired Group’s website on his page, named as one of Forbes “Top 100 Websites For Your Career.”

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