3 secrets to simplify personal branding

A proven strategy designed to help you develop a story about who you are, what you do, and what makes you interesting.

I was in a marketing workshop recently and the presenter asked the room if anyone actually thought of themselves as a “brand.”

I hesitated. My inner thoughts went something like this:

“I mean…yeah. I’m supposed to say yes, right? I’ve taught personal branding workshops all over the world. I’ve built a lot of my career on my personal brand. I sell personal branding to other people.”

But no one raised their hand.

I didn’t want to be the only one to do so.

So I stayed quiet. And then I started wondering what a personal brand actually means.

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Recruiters and Career Experts: Staff Picks

Looking for your dream job? You’ve come to the right place.

The job search is tough. Competition is fierce, dream positions are scarce and it’s easy to get discouraged. At about.me, we’re all about using our community to connect you to people who will help you, inspire you and ultimately get you where you want to go. This week’s Staff Picks are some of the most talented recruiters and career experts in the country.

Heading off our post is Ryan Kahn, founder of The Hired Group, star of MTV’s Hired and best-selling author. Ryan specializes in helping students and recent-grads land jobs. Ryan links to The Hired Group’s website on his page, named as one of Forbes “Top 100 Websites For Your Career.”

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